Hydrating Foundation for Mature & Aging Skin - Maybelline (2025)

IT'S ALL ABOUT THE HYALURONIC ACID

It's a fact that we only get better with age—but it's also a fact that as our skin matures its needs change. Increased dryness, lack of bounce, more texture. And one day—it happens to all of us—the makeup that you've been using for years suddenly doesn't seem to cut it anymore. Switching up your regimen to richer, more hydrating formulations is an easy, instantly fruitful fix for aging skin. Each of Maybelline's options offer up a blend of benefits for mature skin—we're talking wrinkles, dullness, texture and age spots. Here's how to upgrade the right way!

Want to stop makeup from settling into the fine lines of your aging skin? Here's a handy makeup artist trick: Apply a hydrating makeup primerbefore foundation to transform erratic skin into an even, smooth canvas. Much like how an artist "primes" a canvas before painting to create the smoothest surface, a primer fills in and blurs away fine lines, wrinkles, enlarged pores and any rough texture. Our Facestudio® Master Prime Primer Makeup comes in five unique formulas, from color correcting to tone down redness to pore minimizing to extra-hydrating, that each go the extra mile. They're water-soluble and go on like air, mimicking the natural feel of skin. Your foundation will go on flawlessly and wrinkle-free.

Experts also recommend choosing a hydrating concealer, like our Instant Age Rewind Eraser Dark Circles Concealer. Equal parts skin treatment and concealer, Instant Age Rewind Eraser Dark Circles Concealer is gossamer fine and glides over fine lines like a cloud of magic. Swipe under eyes and anywhere that needs to be evened and it creates a radiant, refreshed veil of color and instant hydration.